6.23.2016

How to make your blog or website rank higher in Google search





Attaining a high ranking and appearing at the top Google search is not easy, but can be achieved by perseverance and dedication. Follow this simple recommendation by Google judiciously in order for the search engine giant recognize the visibility of your website.
In this article I'll be giving some simple key steps you'll need to follow.



1. REGISTER YOUR SITE WITH
GOOGLE SEARCH CONSOLE

Google Search Console (formerly Webmaster Tools)
is a free service from Google that allows you to
submit your website (and its sitemap) to Google for
indexing. That’s not all though: you can use the tool
to do a lot of other useful things including:

Check important backlinks to your site

ensure that Google is not experiencing any crawl
errors with your site

Let Google know if different versions of your
websites exist for different countries

View the kinds of search queries that are driving
traffic to your site.

Most importantly, by registering your site with
Google Search Console you are telling the search
giant that your website exists. Which of course is
the starting point to appearing in search results.

2. LINK YOUR SITE TO GOOGLE
MYBUSINESS

By registering your business on Google My Business
(essentially the successor to Google Places) you
can help it appear in relevant geographic search
results. When you do this Google will send a
postcard containing a pin to your business address
– when you receive this you can use the pin to
‘verify’ your business with Google. This lets Google
know that your business operates in the physical
location you stated, meaning that you have a strong
chance of appearing in search results – and on
google maps – for people who are searching for a
business like yours in the area in which you operate.
If, for example, you run a web design business in
Hackney, London and somebody with a Hackney IP
whacks ‘web design Hackney’ or even ‘web design’
into Google, you may surprise yourself by popping
up in a higher-than-expected position in search.

3. START USING GOOGLE+
PROPERLY

When you register your business with Google
MyBusiness, you will be provided with a Google+
page (if you don’t already have one). Use it! When
you post links to your site or blog articles on your
Google+ page, these get indexed by Google (and the
links in question are taken even more seriously if
you have a truckload of Google+ followers who
subsequently +1 your posts).

Furthermore, Google are increasingly showing
business’ Google+ pages in search results when
people search for that that business' name (usually
in a big, hard-to-avoid box on the right hand side of
the results). This means that potential customers
are now quite likely to click on the Google+ page
and not your website – so if your Google+ page isn’t
updated or contains incorrect information (like an
old telephone number), then this is going to work
against you.

4. MAKE IT REALLY EASY FOR
PEOPLE TO +1 YOUR CONTENT

Because of the increasing value Google is attaching
to ‘plus ones’, it’s really important that you make it
very easy for people to +1 pages on your website.
You can do this by adding sharing icons on your
website (via a service like Addthis), or simply by
grabbing a plus one button from Google direct (they
give you a snippet of code you can add to your
site’s HTML). You should also encourage your
readers to follow you on Google +, because the more
Google+ followers you have, the more +1s you are
likely to get, and the more visibility your pages will
have in search…you get the picture.

5. USE ACCURATE DESCRIPTIONS
IN YOUR PAGE TITLES AND META
DESCRIPTIONS

Ensure that your page titles and meta descriptions
contain accurate, concise descriptions of your page
content. Google routinely shows snippets of your
meta descriptions in search results, and uses them
to decide how relevant your site is in particular
searches. Avoid being spammy though by stuffing
titles and meta descriptions with too many 'catch
all' keywords, because this can actively damage your chances of appearing high
inactively damage your chances of appearing high
in search results (Google's algorithms are pretty
good at spotting spam),
make your site appear appear off-putting to users
who come across it during searches.

Just don't be discouraged if after following all this guidelines your site still doesn't appear at the top. You should have it in mind that there are millions of bloggers out there competing for that slot. Do your best and leave the rest. 





2 comments:

  1. This is really a nice and informative, containing all information and also has a great impact on the new technology. Thanks for sharing it, High Authority Blog comments | Niche Relevant blog comments | Web 2.0 Backlinks | http://embossitworld.com/ultimate-buster/ | Content Writing service

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